What did COVID-19 bring us? Two words: health awareness. By now, everyone should be aware that focusing on one’s health is not an option. It’s a must. Before, people didn’t mind about hand hygiene. No, sir. Everyone mingled and touched one another in a crowd. Today, handwashing and hand sanitizers are the standard protocol to deal with a most virulent virus.
In pursuit of everything and anything to raise one’s wellness, people once again trooped towards organic foods. And it’s but being reasonable. Devoid of harmful growth hormones and toxic chemicals, organic foods are grown using natural fertilizers. Even better, they’re as Mother Earth-friendly as you want them to be. The result? You got a set of foods that’s more nutrient-rich compared to non-organic ones.
And therein lies a great business opportunity. As people felt the need to up their fitness, the race to munch on as many organic foods as possible has started. People are paying great attention to it. New market research shows the organic food market is expected will rise to a whopping $272.18 billion by 2027. There’s no denying it: COVID-19 has spurred its growth.
Indeed, there may not be a better time to go into the organic food business than now. Below are three reasons why.
Buyers Want to Reduce Pesticide Exposure
A survey done on Natural Grocers clientele revealed key reasons why buyers are ditching non-organic foods over organic ones. Of course, all this has been buoyed by the increasing amount of evidence posed by the scientific community over the years.
Over 90% of respondents cite their strong dislike of non-organic eating. At the core of this is their desire to “avoid pesticides” at all costs. But who are we to blame them? Numerous studies point out how Americans as a whole have been living life dangerously.
One study found that 94% of Americans have detectable traces of pesticides in their body. That’s telling us America is lagging behind other nations in banning toxic substances used in farming.
While pesticides are used to kill harmful pests to our crops, they carry toxins that could induce adverse health effects on humans. Top of the list: blindness, cancer, birth defects, and death.
Organic is 100% non-GMO
The next reason expressed by over 70% of the respondents is their strong desire to avoid GMOs (genetically-modified organisms). Now, if you think you’re free from GMOs, think again. Some of the most common food we eat daily are GMOs. We’re talking about papaya, zucchini, and squash, to name a few.
To note, 80% of all papayas sold in America, mostly from Hawaii, are genetically modified.
This is also the reason why there’s a strong demand for organic smoothies. No doubt, it’s a healthy way to start your day. Best of all, it’s non-GMO. In this regard, putting up an organic juice bar smoothie business could give you huge dividends. Not only are you giving people what they love, but you’re also helping them to be as fit and fab as can be. To fend off the ills of the pandemic.
Organic Provides Greater Nutrition
Perhaps, more than anything else, this is the clincher. People put their faith in organic because they know it’s one of the best ways to introduce superior nutrients to one’s family.
And they are definitely spot on. Let’s talk about tomatoes, one of the most common ingredients found in the kitchen.
The side-by-side comparison revealed tomatoes grown organically have 20% more lycopene and 30% more Vitamin C than non-organic options. It’s believed that plants that get sprayed by harmful pesticides lower their ability to produce useful phytonutrients.
Truth be told, it’s a wake-up call. And it’s high time you do something about it. And earn handsomely.