Retail shops present a challenge for business owners. They need to be attractive and welcoming. They also need to feel spacious, even with a limited area. However, stores should also stay within the budget. If you have a small storage space, here are some ways to maximize it:
Use vertical space
Instead of using display tables, use the space on your walls instead. You can install wall brackets that not only maximize the space but creates a minimalistic appeal as well. These brackets create an “open” appeal that doesn’t restrict the space, making your store look more spacious than it is.
Spreading out your items on different levels makes them easier to see, letting customers find what they want in a matter of seconds or minutes. Another plus with this arrangement is that you can freely display your products without cluttering up the limited space.
Bear in mind that it’s not ideal to have short shelves that leave too much space above your customers’ heads. It can make your store feel too sparse.
However, moderation is still a good thing to practice. Make sure that you don’t cramp up your space with tall shelves or too many brackets up the walls. Balance the look with shorter shelves and tables. Otherwise, customers might feel trapped by the floor-to-ceiling displays.
Employ good lighting
Lighting is essential in your retail shop. Nothing can make a space look dull and small than dark lighting.
Make sure that your store is well-lighted. Use soft hues instead of harsh fluorescents if you want a warm and inviting feel to your store, but balance it up so that your customers can see your items.
Remember that your customers will likely ignore corners that are not well-lit. Classic details such as sconces, lamps, fairy lights, and overhead lighting are great options to make your store look sophisticated and roomy.
Put your personal touch
If you want to stand out from the competition, then you need to make sure that your store has a unique appeal. Incorporate your brand’s identity into your space. Customers who walk into your store must see a unique layout and not an arrangement that has been used by many shops before.
Having too much of a uniform look will create a cramped feeling in your store. On the other hand, putting little details such as handmade decorations and display units will not only give your shop a unique appeal but create an illusion of bigger space as well.
Make a vibrant statement
Soft and neutral colors create a spacious feel, but they can also look too dull. Make sure to balance the look by painting one of your walls, ceiling, or corner with a bold color. Not only will it look attractive, but it will also make your space look more substantial. Moreover, certain colors have been found to influence customer decisions.
Alternatively, you can also place patterned or bold-colored fabric, curtains, or wallpaper in your shop. The contrast with the rest of the store will make the place look more dimensional instead of monotonous.
For many business owners, their brick-and-mortar stores are a valuable investment that needs to look significant and inviting. However, the budget doesn’t always accommodate such plans. You can still make your space look bigger without too much effort or money. These pointers should help you with your design plans.